Agenda

February 22-24, 2017

E.g., 2017-06-24
Omni, Level 2, Legends Terrace

Stop by our lounge and learn how we can help you enhance your programming and engage more listeners! We’ll be showcasing an array of our best-in-class Country programs, including our exclusive NASH suite of products and imaging and production libraries from TM Studios and Benztown. 
 
PLUS- Don’t miss out on the Westwood One + Benztown Guitar Giveaway!! Details inside the lounge.
Omni, Level 1, Omni Lobby

If the hair of a dog is howlin' - all you got to do is put a "Drink in Your Hand" at the all New CRS Lobby Bar - sponsored by your friends at vCreative. Haaaaaaaoouuuhhhhhh Yeah!

Ryman Auditorium

A star-studded lineup has been revealed for Universal Music Group Nashville’s “Team UMG at the Ryman” at CRS 2017, to be held Feb. 23, 2017 at the Ryman Auditorium.

 

This year’s performers are Lauren Alaina, Lady Antebellum, Dierks Bentley, Luke Bryan, Easton Corbin, Billy Currington, Vince Gill, Sam Hunt, Kip Moore, Jon Pardi, Darius Rucker, Chris Stapleton, Josh Turner, and Keith Urban.

 

Doors will open at 11:30 a.m., and the show will start at Noon. As in previous years, seminar registrants will receive a boxed lunch prior to the event. CRS attendees will have the option to either walk or use shuttles, provided by UMG Nashville, going from the Omni Hotel to the Ryman Auditorium between 11 a.m. to 2:30 p.m.

 

Chairman and CEO of Universal Music Group Nashville, Mike Dungan comments, “The box lunches aren’t anything to write home about, but the show is fantastic!  Always the most anticipated event at CRS, we will see you there!”

Omni, Level 2, Legends Ballroom, D-G

Just a year ago, driverless cars were still a decade or more away, but they are quickly becoming reality as every major automaker is sprinting towards the future. How fast is the innovation coming and what does it mean for sales and programming at your station? Join us as we arm you with the information you need to know.

Speakers:

Jason Bailey - CEO Sun Broadcast Group

Steven Radley - SVP Product Innovation iHeart

Chris Andrews - Pratt & Miller Engineering

 

Moderator: 

Bob Richards - Emmis

Omni, Level 3, Cumberland Rooms 3-4

The Country Music Radio Listener is an appealing audience across many different brands and advertisers. With over 46 million Country Music Radio listeners in the US, this audience is engaged and growing in key consumer segments. This session will provide a detailed overview of the Country Music Radio Listener, from the consumer characteristics and spending habits. 
Omni, Level 2, Legends Ballroom, A-C

3 sets of female panelists and their mentors from all ranges of the industry/all sizes of markets and their roles discussing and sharing their stories from how their mentors have helped see their potential and helped guide them into their career path.

 

Panelists:

Beverlee Brannigan - VP of Programming / EW Scripps

Carol Hughes - On Air/MD/APD KFDI-FM Scripps

Erica Farber - Pres./CEO/RAB

Linda Wei - Dir. of Digital Strategies, Producer and TV Host/ NPT

Beth Curley - Pres. / CEO NPT

Brooke Williams - SVP Membership / RAB

Omni, Level 3, Cumberland Rooms 1-2

Market Managers and leaders of businesses outside of radio share their ways of creating positive and impactful moments that create a positive team spirit. They also share the business successes that kind of culture leads to. They hear from the audience on challenging workplaces to get immediate feedback and ideas.

Panelists: 

Sean Shannon - MM, Cumulus, Atlanta

Dave Paulus

Rick Jackson

Josh Easler

Moderator: Gregg Lindahl

 

Omni, Level 2, Legends Ballroom, A-C
Reveal the truth of how millenials behave and how we can truly address their audio needs, "Listening to the Listener"
2 phase national study of 2,000 millenials about how they use audio & music. Then, live focus group of country music lovers in demo. 
Full audience participation.
 
Panelists:
 
Moderator:
Omni, Level 2, Legends Ballroom, D-G

Sponsored by Nielsen Music

The purpose of this panel is to show the importance of real airplay early in the life of a record and the impact that has. With the most recent "research" study that shows that the country audience just starts liking a song at 28 weeks when the pop audience is getting sick of it by that point, perfectly illustrates that point. The author of that study just didn't take into consideration the amount of overnight play the songs get for the first 25 weeks of a record.

 

Panelists: 

Torie Nugent - WMN

Mike Moore - PD - Entercom

Tom Lord - Red Light Management

Matt Bailey - Integr8 Research

 

Moderator:

RJ Curtis - All Access

Omni, Level 3, Cumberland Rooms 1-2

Examine strategies to develop enterprise to increase your direct revenue sales, learn about prep work prior to presenting and create valid business reasons to approach a prospect.

 

Speakers:

Paul Weyland - Paul Weyland Communication Strategies

John Henley - The Center for Sales Strategy

Moderator: Gregg Lindahl

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